Coats on a rack, shoes underneath and keys and other doodads in a dish on a console table may show that you’re a fabulous organizer, but this look is not the way to sell a home. Make sure that your lawn and garden look great, trash cans and bikes are put away, house numbers are attractive and easy to see, the front door is spectacular (because you’ve replaced or painted it and perhaps updated the hardware), and you have attractive potted plants by the door.įreshen the foyer: The second impression comes the minute a potential buyer steps inside your home. It’s a crucial first impression that can make buyers either wary of stopping to look or else eager to step inside. Start at the street: Curb appeal isn’t just a catchy phrase created to boost landscapers’ income. Home staging how-to’sįollow these 11 tips from professional stagers to give your house an amazing new look: The National Association of Realtors® has also touted the benefits of staging. Schwarz, who says she invented the concept and term of home staging, claims that 95% of homes staged by her accredited students sell in an average of 11 days, versus an unstaged home’s 90 days, and with an average increase in sales price of 17%. “We took over a house that was on the market for six months, didn’t change the price, staged it, and it sold in 18 days,” says Realtor® Paul Conti of San Jose, California. If done well, staging makes a remarkable difference.
“If you don’t clean the carpet or don’t take down the flocked wallpaper or the teenager’s walls are painted bright purple, the buyer can’t envision it any other way.” The impact of home staging “Buyers can only imagine what they see, not what it’s going to be,” says Barb Schwarz, a broker who now focuses entirely on staging homes with her International Association of Home Staging Professionals.
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